Email Stats You Can Still Track After Apple Mail Privacy Protection
Apple Mail Privacy Protection officially rolled out in September 2021. Among other changes, the new rollout stops email marketers...
How to Write Compelling Subject Lines
May 16, 2019Email Marketing, Marketing Plan, Virtualemail marketing, Emails, marketing, open rates, subject, subject line0 Comments
Direct Connection2019-05-16T13:58:45-07:00Your subject line is the first impression your marketing email makes on a reader—and it has to be a...
3 Reasons Why You Should Purge Your Email Marketing List
Direct Connection2018-10-29T09:33:23-07:00You’ve spent a lot of time building up your email marketing list—collecting contact information on your website and in...
How to Improve Your Email Deliverability—By Improving Engagement
September 20, 2018Email Marketing, General News, Marketing Planb2b, email, Email Deliverability, email marketing, email markets, Engagement, Improve Engagement0 Comments
Direct Connection2018-09-20T10:12:21-07:00The stats are in—email is influential, especially for B2B markets. According to ImaginePub.com, they’re the third most influential source of...
How is Email Marketing Evolving?
August 22, 2018Advertising Specialty Items, Email Marketing, Social Mediaemail, email marketing, Evolving, GDPR, marketing, Segmentation0 Comments
Direct Connection2018-08-22T11:45:51-07:00Both new legal requirements and the changing game of social media will make email marketing more strategic than ever...
6 Best Practices of Email Marketing in 2018
Direct Connection2018-07-16T13:30:37-07:00Think email is dead? Think again. A study completed by the Radicati Group in 2017 estimated there were 3.7 billion...
GDPR: What is it and Why is it Important?
June 19, 2018Email Marketing, General News, WebsiteCompliance, email marketing, GDPR, website0 Comments
Direct Connection2018-06-19T15:19:14-07:00GDPR stands for General Data Protection Regulation. It’s a set of rules implemented in the European Union, designed to...
Why Don’t You Have an Organized Marketing Strategy?
August 2, 2012Insurance, Marketing Planemail marketing, facebook, insurance marketing, social media, tradeshow, twitter1 Comment
Direct Connection2012-08-02T09:50:04-07:00Gary Hayes via Compfight Every business owner knows that marketing is an important part of growth, but for smaller businesses...
Trade Shows: We Exhibited, Is Follow Up Really Necessary?
June 26, 2012Email Marketing, Insurance, Tradeshowse-newletters, email marketing, insurance, insurance industry, insurance tradeshow, tradeshow0 Comments
Direct Connection2012-06-26T20:28:17-07:00Spring is soon to end and that means trade show season is typically wrapping up for awhile. If you exhibited at...
Top 5 Reasons Why Email Marketing Is Crucial to Insurance Agencies
June 1, 2011Email Marketing, Insurancee-newletters, email marketing, insurance, insurance agent, insurance broker, insurance industry, insurance marketing, list building0 Comments
Direct Connection2011-06-01T18:36:43-07:00A study released by Merkle in 2009 showed that Americans are open to receiving promotional emails as long as...
