Branding & Strategy

Does this describe your business?

  • Is your insurance company positioned as a trusted brand?
  • Are you following a strategy to achieve your marketing goals, improve your business and increase submissions?
  • Do you have a solid understanding of what “branding” is and why it is important?
Branding & Marketing Strategy

How We Help

Developing the right tactics and creating a trustworthy brand is vital to achieving your objectives. Direct Connection believes in establishing collaborative partnerships with each of our clients. We work with you to develop a comprehensive action plan that checks all the boxes, then we execute on your behalf.  

Strategic growth requires a multi-faceted approach – and every company has different needs. We will pinpoint your unique blueprint to elevate your overall brand and help you achieve your goals.

Effective marketing is the cornerstone of business growth. We combine a wide range of strategies and services to make it happen.

Branding & Strategy Services

Do you know what your competitors are doing in the industry, and are you aware of how you stack up?

Our insurance industry analysis tools enable us to complete a detailed report showing what your competitors are currently doing, what’s working, and where they are lacking. This insight serves as a springboard for developing your custom marketing strategy, ensuring your message stands out from everyone else. 

Does your company have methods in place to ensure a steady flow of new business?

We will advise you on setting up strong internal processes to complement and grow your brand’s overall footprint. Your account manager will establish a working partnership with your team, including dedicated meetings to plan initiatives, discuss campaign details and review statistics. 

Do you have a current marketing plan, and are you reviewing it regularly for areas that might be improved?

As Benjamin Franklin said: “If you fail to plan, you are planning to fail.” From your very first day as our client, we will be defining your marketing approach and laying out specific items to accomplish your goals. Our team will create a content calendar to outline your custom marketing agenda – so we’ll never miss an important initiative!

Are you sharing your company’s successes and building your brand’s strength within the insurance industry? 

We take public relations one step further, by focusing specifically on what works within the insurance arena. Your strategy will be tailored to reach the right audience, every time – providing the valuable content your audience craves while positioning your business as a leader in the field. Our strong relationships with national industry platforms and targeted publications ensure that your message is seen where it matters the most.  

More About Us

Direct Connection is an industry-leading advertising and marketing agency for wholesale insurance businesses.

Ready to Start?

We can't wait to assist you! Please let us know when you're available and book your free consultation now.

Are you a Retail Insurance Agency or Brokerage?

We understand Property & Casualty insurance marketing as a whole, and have developed effective branding initiatives for select retail agents. Whether you want to widen your reach on social media, create content that positions you as an industry expert, or reach your audience with regular, targeted email campaigns – we can create a plan that works for you.

Reach out for details!

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