Frequently Asked Questions

Are you looking for new and exciting ways to reach your clients? 

Having a diverse spread of content is an effective way to reach a broad audience. We can create a wide range of products to meet your needs, including: 

  • Event and Tradeshow Collateral
  • Presentation Slide Decks
  • Website Design and Content
  • Whiteboard Videos

Do you want to implement a successful, multi-pronged advertising strategy, but don’t know how?  

Our effective, targeted services include: 

  • Digital Media Exposure 
  • Editorial Opportunities
  • Print Advertisements
  • Product Launches & Promotions
  • Public Relations

The Cannabis and wellness space is evolving rapidly, and we stay on top of these trends to create relevant, timely initiatives that meet current demand. As the cannabis industry continues to grow, our goal is to cultivate your business right along with it – by creating tailored marketing initiatives that showcase your expertise. 

Campaigns can be tailored for a wide range of target audiences, such as: 

  • Cultivators
  • Dispensaries
  • Distributors & Importers
  • Laboratories
  • Manufacturers 
  • MMJ Establishments 
  • Multi-State Operators
  • Nutraceuticals 
  • Retail & Property Managers 
  • Transporters 
  • Wholesalers 
  • And many more

Do you know what your competitors are doing in the industry, and are you aware of how you stack up?

Our industry analysis tools enable us to complete a detailed report showing what your competitors are currently doing, what’s working, and where they are lacking. This insight serves as a springboard for developing your custom marketing strategy, ensuring your message stands out from everyone else. 

Everyone says content is king, but where do you find the time to create it? And do you have the resources needed to get your clients attention?

Our content creation team has extensive insurance industry knowledge and develops a wide range of content for our clients every day, including: 

  • Annual/Quarterly Reports 
  • Blogs
  • Case Studies 
  • Editorial Articles 
  • Newsletters
  • Special Reports  
  • Targeted Email Campaigns
  • Videography 
  • White Papers

Creating content shows that you are active in the industry and drives people to your brand organically and indefinitely. Don’t get left behind. 

Are you using data to increase the effectiveness of your marketing efforts? 

The science of marketing is simple: 

  • Test an idea
  • Analyze the results 
  • Refine and repeat

Our team is trained to read, understand, and apply information from technical reports to consistently achieve better results with every marketing effort. We utilize public relations and earned media scanning platforms to track your brand and ensure your message is heard. 

We are data driven – ask us how we do it.

Do you have a current marketing plan, and are you reviewing it regularly for areas that might be improved?

As Benjamin Franklin said: “If you fail to plan, you are planning to fail.” From your very first day as our client, we will be defining your marketing approach and laying out specific items to accomplish your goals. Our team will create a content calendar to outline your custom marketing agenda – so we’ll never miss an important initiative!

Is your company tired of scouting job listings for new employees, only to come up short? 

With an online career fair, distance is no boundary to attracting top talent. Job applicants can attend without spending money on travel – bringing you a wide pool to choose from and an easy way to get in touch. 

Do you know what your digital marketing options are and how to make them work for you?

Digital platforms offer an abundance of exposure opportunities – but which ones are right for your business? We will put together a custom plan for your company, using a combination of the following: 

  • Online Advertisements
  • Paid Articles
  • Featured Listings 
  • Sponsored Blogs Posts
  • White Paper & Special Report Promotion

Are you getting the attention of your target audience and showcasing your expertise?

We know how to place a variety of editorial opportunities for your team’s benefit. From the beginning stages of content creation to pushing it out to the industry at large – we partner with the best trade publications in your space, to spread your message. Content can include:  

  • Industry Awards
  • Insurance Association Promotion 
  • Sponsored Blog Posts
  • Interviews
  • Trade Articles
  • Webinars
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