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Marketing can be tough to measure, but we recently saw clear results that I wanted to share. Direct Connection worked proactively to improve our website content and SEO by adding resources, blogs, and additional pages - and we saw the payoff! An agent found us through an organic web search, looking for a specific carrier we had listed on our new Carrier page. After getting appointed, Direct Connection continued marketing to them, and they soon returned with a large, complex account after exhausting other options. We jumped in and made it work! After a follow-up call, they were so impressed, they even committed to bringing us more business. This opportunity came directly from our organic online presence, which Direct Connection built for us!
Colby Waltenburg
President, Transatlantic Underwriters
The Direct Connection team has helped us tremendously with bringing ideas to life and creating professional marketing content across the board. From case studies to social media campaigns, they have done an outstanding job with every project we've thrown their way. We have consistently stayed in front of our prospects through multiple channels, which has driven traffic to our website, improved our SEO results, and landed us new accounts. Campaigning for events and scheduling meetings with prospects has become a streamlined process with very little work required on our end. Thank you for everything you do; we appreciate all your hard work. Cheers!
Shawn Gonzales
Surefyre, Advisor & Account Executive
Oh my goodness – what an amazing event Direct Connection planned for CIWA Summer Forum! I loved all of it. The format was wonderful and I really enjoyed the featured speakers. Once again, Direct Connection knocked it out of the park.
Dena Kaplan
Insurance Journal, Associate Publisher
We've had the pleasure of working with Direct Connection for a year now, and we can confidently say their expertise in insurance marketing has been invaluable to our business and our partners. They take the time to truly understand our target audience and industry, and consistently deliver tailored messaging and campaigns that resonate with our prospects and customers. Their use of email campaigns has been particularly effective, helping our customers to nurture leads and drive conversions. Overall, we highly recommend Direct Connection to any insurance business looking to improve its marketing results.
Cristian Joe
BindHQ, CEO
I have been working with Anita and her team for over 5 years in different capacities. Anita is a true professional; dedicated, prompt, and delivers a high-quality work product. Her team is very knowledgeable on the Insurance Industry as a whole and provides insight and guidance based on experience and market
research. Our relationship with the Direct Connection team has become more than a partnership, as they are now an extension of our team.
Garett Kaneko
Amwins, Executive Vice President
Anita and the staff at DCAM are so helpful with all of our marketing, advertising and social media tasks. They are proactive with keeping us on track with our marketing calendar each month and the little bit of hand holding that we need is a welcome addition.
Mark L. Kaufman
Western Security Surplus, Chief Operating Officer
My multiple experiences with Direct Connection Advertising & Marketing have exceeded my expectations every step of the way. They are true professionals, know the insurance space, and are responsive to the needs of their customers. Quality input, open to feedback, and always insightful, I could not be more pleased with the work they have done for both MJ Hall & Company and CIWA.
John Donahue
M.J. Hall & Company Insurance Brokers, a Wholesure company, President
Direct Connection has been instrumental in helping our organization effectively communicate with our customers and carrier
partners. Their thorough understanding of the insurance space has been critical to our success together. The Direct Connection team members are true experts in their field and I’m fortunate to work with them.
Chris Garrison
M.J. Hall & Company Insurance Brokers, a Wholesure company, Broker
Over the last several years, the team at Direct Connection has played a significant role in the
success of my business. They use a proactive approach to provide the tools necessary to communicate with clients effectively and consistently. Their efforts have helped to establish strong brand awareness for my company, and I am thankful for their partnership.
Emil Moskowitz
Cal Inspection Bureau, President
The Direct Connection team works hard to create thoughtful campaigns that have helped to grow my business. From email marketing to website design, advertising and more, they are knowledgeable and proactive about all the marketing opportunities that help my brand to thrive. They are organized, professional and a pleasure to work with. I am very grateful for the work they provide and how they have been a big part of our success.
Morgan Moore
NutraRisk, a division of Amwins, Life Science Practice Leader
Partnering with Direct Connection has greatly improved the overall branding of our company, through creative social media initiatives and a solid marketing strategy. My confidence in their services is so strong that during my time as President of the California Insurance Wholesalers Association, I nominated Direct Connection to be the exclusive marketing service provider for the organization. Since taking on that role, they have exceeded
expectations and brought our association to a new level.
Colby Waltenburg
Transatlantic Underwriters, President
We have been working with Direct Connection for over five years and they have helped our firm with brand recognition, marketing collateral, the build-out of a brand new website, social media, event banners and more. They have assisted with each element, from the initial planning phase to execution. We have seen a substantial positive footprint with our SEO, new business and overall brand recognition.
Erika Guerra
Amwins, Marketing Manager
I’ve been working with Direct Connection Advertising & Marketing for many years. They understand my business and marketing needs, and are always coming up with fresh, creative campaigns to reach new audiences. Their quality of work is outstanding, and the team is very professional and easy to work with!
Maureen Dyson
Charity First Insurance Services, Area Executive Vice President
The Direct Connection staff has quickly become part of our marketing department. All those jobs I intended to do but never have time for are being accomplished!
Kathy Schroeder
Sierra Specialty Ins. Services, LLC, President
When our board of directors engaged Direct Connection on a project, we quickly discovered they are so much more than a marketing company – they are a team of talented professionals dedicated to understanding our business, concerns and aspirations. They took the time to get to know our people and recognize our goals, then delivered results in a timely, flexible and highly creative fashion. Their service-oriented mindset has inspired our team and our vision.
Anthony L. Manzitto, FCAS
California Insurance Wholesalers Association, Board of Directors
It was truly a pleasure to be part of such a well-executed and thoughtfully produced cocktail reception, held recently for Core Specialty in conjunction with the Waste Management Phoenix Open. The communication and attention to detail from Direct Connection's Events team made the entire process seamless from start to finish. It’s always a gift to partner with a planner who communicates so clearly and anticipates every moving piece; it makes all the difference onsite!
Lauren Wyckoff
Owner, Lauren Allen Culinary Events
Blog
Insights from our insurance marketing specialists about the latest trends, news and industry events. Looking for something specific? Browse our blog collection for a wide range of topics.
18Aug
Insurance Website Design: What Retail Agencies, Wholesalers, and Insurtechs Get Wrong
Most insurance website design conversations start with, "It needs to look more modern." That's usually the wrong place to start. A...
31Jul
Insurance CRM Software: What Retail Agencies, Wholesalers, and Insurtechs Actually Need
"Just get a CRM" is heard frequently in the insurance space. This advice isn’t wrong, exactly… there’s just more to...
08Jul
Insurance Branding: How to Build Trust That Wins Business
Insurance branding is often misunderstood. Ask someone what branding means, and they'll probably mention a logo, a color palette, or a...
24Jun
Insurance Client Retention Strategies That Build Long-Term Loyalty
In insurance, winning business is only half the job. Keeping it is where the real value lives. It costs far more...
17Jun
Insurance Lead Generation: What Actually Works in 2026
Insurance pros: if “we need more leads” keeps coming up in your sales meetings, this article is for you. Every insurance...
23Apr
How AI Can Make Your Insurance Marketing More Efficient (And What to Watch Out For)
Insurance marketing is increasingly reliant on AI as teams seek to improve efficiency. It can support content creation, streamline follow-up,...
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